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Author: Sara Merlin

Google Ads Video Certification 

What’s one of Google and YouTube’s awareness products? (Duplicate 2)

March 22, 2022 Sara Merlin 0 Comments

Video Masthead Customer Match First-party data Life Events The correct answer is: Video Masthead CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS

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Google Ads Video Certification 

What’s one of Google and YouTube’s awareness products? (Duplicate 1)

March 22, 2022 Sara Merlin 0 Comments

TrueView for Reach Remarketing Affinity In-Market audiences The correct answer is: TrueView for Reach CLICK HERE TO DOWNLOAD FULL EXAM

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Google Ads Video Certification 

What’s a key benefit of TrueView in-stream?

March 22, 2022 Sara Merlin 0 Comments

It optimizes for highly efficient reach. It optimizes for impressions instead of views. Its billing method is based on target

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Google Ads Video Certification 

What’s a key benefit of TrueView for reach?

March 22, 2022 Sara Merlin 0 Comments

It helps advertisers maximize views. Its billing method is based on cost-per-view (CPV). It optimizes for impressions instead of views. It’s billed

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Google Ads Video Certification 

What’s a key benefit of bumper ads?

March 22, 2022 Sara Merlin 0 Comments

High audience attention Reach to outside sites High signal value Low skip rate The correct answer is: High audience attention

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Google Ads Video Certification 

What report should you produce in YouTube Analytics to see where viewers found your brand’s content?

March 22, 2022 Sara Merlin 0 Comments

The traffic sources report The inbound visitor report The mobile device report The viewer traffic report The correct answer is:

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Google Ads Video Certification 

What is one reason an advertiser would choose YouTube for action?

March 22, 2022 Sara Merlin 0 Comments

Over 55% of people search for a product on Google, then use YouTube to learn more about it before they

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Google Ads Video Certification 

What information can YouTube Analytics provide about where people are watching your videos?

March 22, 2022 Sara Merlin 0 Comments

Engagement and drop-off Bounce rate and sessions Traffic source and device Date of visit and restarts The correct answer is: Traffic

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Google Ads Video Certification 

What counts as a view-through conversion in a TrueView for action campaign?

March 22, 2022 Sara Merlin 0 Comments

User clicks on an element of the ad and converts within 24 hours. User sees just an impression of the

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Google Ads Video Certification 

What constitutes a video engagement conversion in a TrueView for action campaign?

March 22, 2022 Sara Merlin 0 Comments

User watches 10 seconds of the ad and converts within three days. User watches 10 seconds of the ad and

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