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Author: Sara Merlin

Google Ads Search Certification 

When visibility is the campaign goal, which bidding strategy should an advertiser choose?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

Enhanced cost-per-click (eCPC) Maximize Conversions Target impression share Maximize clicks The correct answer is: Target impression share CLICK HERE TO

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Google Ads Search Certification 

When should you use Remarketing Lists for Search Ads?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

To identify loyal customers and expand the reach to those that resemble your customers To reach out to new customers

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Google Ads Search Certification 

When running Remarketing Lists for Search Ads campaigns, some audience lists have higher potential to convert leads than others. Order the audience lists from highest to lowest potential. (The highest potential should be on top.)

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

Reached the checkout page but did not complete the purchase. Added an item to the shopping basket but then abandoned

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Google Ads Search Certification 

When creating an ad, how does Greg know what it will look like to his potential customers?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

Greg can see previews of all his ads by logging into his Google My Business account and choosing the Preview

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Google Ads Search Certification 

When creating a text ad for the Search Network, advertisers will need to include three distinct components. These include the headline and the URL. What else must the advertiser include?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

The landing page The site tag The analytics The description The correct answer is: The description CLICK HERE TO DOWNLOAD

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Google Ads Search Certification 

When are automated extensions, such as Seller Ratings, shown?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

When an account is white-listed for them. When Google predicts they’ll improve ad performance. When an automated extension campaign is created. When

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Google Ads Search Certification 

What’s the primary benefit of using structured snippet extensions in your ads?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

Gives users specific information about what you’re offering, before they visit your website. Lets you show your business address, phone

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Google Ads Search Certification 

What’s the maximum number of ad extensions that can show for a particular query or device at any given time?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

2 3 1 4 The correct answer is: 4 CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:

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Google Ads Search Certification 

What’s an example of an effective callout extension?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

Contact our team Send us a text for more information Learn more about us Free returns The correct answer is:

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Google Ads Search Certification 

What’s an accurate description of callout extensions?

March 18, 2022April 6, 2022 Sara Merlin 0 Comments

Extends ads with a phone number, allowing mobile users to directly call a business. A mobile-only format that enables users to contact

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