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Author: Sara Merlin

Google Analytics 360 Certification 

Which Of The Following Are Reasons You Would Expect Discrepancies Between Campaign Manager Clicks And Campaign Manager Click-Through Sessions In Google Analytics? (Select Three)

April 17, 2022 Sara Merlin 0 Comments

Clicks and Impressions are directly imported from Campaign Manager and Sessions are reported when the user visits the site from

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Google Analytics 360 Certification 

A User Sees One Of Your Campaign Manager Ads. The Next Day, The User Navigates To Your Site Through An Email Campaign. How Would Their Session Be Reported In The Campaign Manager > Campaigns Report?

April 17, 2022 Sara Merlin 0 Comments

Click-Through Session View-Through Session A Click-Through Session and a View-Through Session The session wouldn’t be reported in Campaign Manager > Campaigns report  The correct answer is:

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Google Analytics 360 Certification 

If Your Property Is Integrated With Both Display & Video 360 And Campaign Manager And Auto-Tagging Is Enabled, What Will Be The Source/Medium For Sessions From Display & Video 360?

April 17, 2022 Sara Merlin 0 Comments

dcm-dbm / cpm dfa-dbm / cpm dbm / cpm dfa / cpm The correct answer is: dbm / cpm CLICK HERE TO

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Google Analytics 360 Certification 

Once Integrated With Campaign Manager, Display & Video 360 Or Search Ads 360, Which Types Of Conversions Can Be Reported In The Conversions > Multi-Channel Funnels Reports? (Select Three)

April 17, 2022 Sara Merlin 0 Comments

Ecommerce transactions and Goals from Google Analytics Floodlight counters Floodlight sales Google Ads Conversions The correct answer is: Ecommerce transactions

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Google Analytics 360 Certification 

The All Traffic > Source/Medium Report May Be Sampled While The Acquisition > Google Marketing Platform > Display & Video 360 Reports Are Always Unsampled

April 17, 2022 Sara Merlin 0 Comments

Click-through interaction Display ad impression Data-driven interaction Offline ad interaction The correct answer is: Display ad impression CLICK HERE TO DOWNLOAD

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Google Analytics 360 Certification 

Why Would Dbm / Cpm Sessions Reported In The All Traffic > Source/Medium Report Differ From The Number Of Sessions Reported In The Acquisition > Google Marketing Platform > Display & Video 360 Reports? (Select Two)

April 17, 2022 Sara Merlin 0 Comments

The All Traffic > Source/Medium report does not include view-through sessions The All Traffic > Source/Medium report uses the Google Analytics attribution

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Google Analytics 360 Certification 

Using The BigQuery Export Schema, Which Of The Following Fields Are Available In BigQuery?

April 17, 2022 Sara Merlin 0 Comments

Custom dimensions, landing page, hit number, client ID Clicks, impressions, hit number, client ID Custom channel groups, landing page, time

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Google Analytics 360 Certification 

What Needs To Be Created Before Completing The BigQuery Integration With Analytics 360?

April 17, 2022 Sara Merlin 0 Comments

Data Table Google Drive BigQuery API Google Cloud Platform Project The correct answer is: Google Cloud Platform Project CLICK HERE

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Google Analytics 360 Certification 

What Reporting Objectives Can Be Accomplished In BigQuery But Not Within The Google Analytics Interface? (Select Two)

April 17, 2022 Sara Merlin 0 Comments

Analyzing and visualizing Source/Medium values for all website users. Reporting on e-commerce transaction rates for each brand of your business. Reporting on

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Google Analytics 360 Certification 

Which Of The Following Are Benefits Of Using BigQuery To Analyze Your Analytics 360 Data? (Select Three)

April 17, 2022 Sara Merlin 0 Comments

You can access hit-level data You can query unsampled user page paths You can create fast, easy-to-share dashboards and charts You can combine your

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