Google Shopping Ads Certification

Their presentation can vary depending on which device a consumer uses. They’re equipped with both audio and visual content. They

By choosing ad types that your target demographic finds most appealing By relying on customer feedback for optimal ad placement

A / B testing Google Ads are updated automatically Click-through rate averages require planning Auctions fluctuate all the time The correct

Create alternative versions of best performing ad variations Apply specific bid adjustments to device and location targeting Add a themed

Uses machine learning to target new demographics Sets your ad budget for maximum growth Forecasts how your current campaigns will

Campaign-level Target CPA (cost-per-acquisition) Applying bid adjustments to specific locations Including or excluding “Google search partners” Using “Target impression share” as an

To create an optimized copy of your existing campaign, so that it can be tested with the drafts and experiments

Performance Calls-to-action Competition Languages The correct answer is: Performance CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:

Ensure the entire range of products is available in-store. Allow shoppers to buy online and pick up at the store. Provide

Distribution Validation Simulation Instrumentation Differentiation The correct answer is: Validation Simulation CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF