Jasmine’s client is interested in adding YouTube to their online marketing strategy. They’d like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones. What would be the ideal first-party data audience solution for this client?
- Remarketing via Google Tags
- Customer Match audience
- Custom Intent audience
- Similar Audiences
The correct answer is:
- Similar Audiences
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Sources: Google Ads Video Certification Course
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