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Google Shopping Ads Certification 

What’s one way to make good use of data to accelerate your business and improve profitability?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Create informative spreadsheets for regular meetings. Create personalized product recommendations. Send out birthday and holiday gifts to previous customers. Offer

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Google Shopping Ads Certification 

What’s one way to increase your business profitability?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Make use of data to improve your predictive decision-making. Offer a voucher for an in-store product with every online sale completed. Offer free

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Google Shopping Ads Certification 

What’s one way to create a seamless experience for your retail customers?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Make sure that items added to a cart are saved for later visits. Send e-mails to all previous visitors, offering free gifts.

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Google Shopping Ads Certification 

What’s one way the increase in mobile apps, screens, and other surfaces has changed how consumers shop?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Consumers are more likely to remain loyal to a previous or popular brand. Consumers are buying from whichever platform or

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Google Shopping Ads Certification 

What’s one unique feature of Local Catalog ads?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Their presentation can vary depending on which device a consumer uses. They’re equipped with both audio and visual content. They

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Google Shopping Ads Certification 

What is one way that Performance Planner helps businesses increase sales?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

By choosing ad types that your target demographic finds most appealing By relying on customer feedback for optimal ad placement

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Google Shopping Ads Certification 

What is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

A / B testing Google Ads are updated automatically Click-through rate averages require planning Auctions fluctuate all the time The correct

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Google Shopping Ads Certification 

What is a valid recommendation that the Performance Planner can provide?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Create alternative versions of best performing ad variations Apply specific bid adjustments to device and location targeting Add a themed

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Google Shopping Ads Certification 

What does Performance Planner automatically do?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Uses machine learning to target new demographics Sets your ad budget for maximum growth Forecasts how your current campaigns will

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Google Shopping Ads Certification 

What can the Performance Planner recommend?

March 21, 2022April 6, 2022 Sara Merlin 0 Comments

Campaign-level Target CPA (cost-per-acquisition) Applying bid adjustments to specific locations Including or excluding “Google search partners” Using “Target impression share” as an

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