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Google Shopping Ads Certification 

Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?

March 20, 2022April 6, 2022 Sara Merlin 0 Comments

Retention-focused bidding Consideration-focused bidding Conversion-focused bidding Awareness-based bidding The correct answer is: Conversion-focused bidding CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF

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Google Shopping Ads Certification 

Maria has been told that she should use the Performance Planner on a monthly basis. Why should she do so?

March 20, 2022April 6, 2022 Sara Merlin 0 Comments

To check for status issues To review new keyword opportunities To react to ever-changing external factors To analyze demographic performance

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Google Shopping Ads Certification 

Lance, the owner of a long-standing antique toy shop, hears the youngsters in his shop talk about how effective the Display ad from Toys by Tammy was. He becomes interested in accessing the Google Display Network (GDN). What’s one way Lance could use the GDN?

March 20, 2022April 6, 2022 Sara Merlin 0 Comments

By scheduling a slot in the Google Display Network calendar. By running a campaign of Local Catalog ads. By hiring

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Google Shopping Ads Certification 

Lance has been running Local Inventory ads to promote his antique toy shop. He’s considering running additional ad campaigns with Google. What’s an easy next step Lance can take to expand his brand’s reach?

March 20, 2022April 6, 2022 Sara Merlin 0 Comments

Use Local Inventory feed data to reach viewers with Local Catalog ads. Add a second brick-and-mortar location. Transition to 100% digital marketing

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Google Shopping Ads Certification 

Local Inventory ads are ideal for which business?

March 20, 2022April 6, 2022 Sara Merlin 0 Comments

Noah’s Custom Designs, who sells made-to-order custom furniture pieces. TheArtSpace, a gallery that hosts potential customers by appointment. QuikFixx, a start-up selling downloadable software.

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Google Shopping Ads Certification 

Kathi, the owner of Klothes for Kats, is excited about the launch of her first Local Catalog ad. She remembers there are a few different views within the ad type. Which view will Kathi’s potential customers be able to browse on her new Local Catalog ad?

March 20, 2022April 6, 2022 Sara Merlin 0 Comments

Browse view, where potential customers can see everything Klothes for Kats has for sale with an infinite scroll functionality. Map

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Google Shopping Ads Certification 

Jonah’s Surf Shop has been running Google ads for years, and now they’re interested in introducing a new type of online ad. Which potential customer could Jonah reach by running Local Inventory ads?

March 20, 2022 Sara Merlin 0 Comments

Anna, who’s unsure whether she wants a surfboard or a stand-up paddleboard. Brian, who’s hoping to make a quick online

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Google Shopping Ads Certification 

Jodi creates custom hair pieces. She just launched her first online advertising campaign, and it included a Showcase Shopping ad. Where will Jodi’s Showcase Shopping ad be featured?

March 20, 2022 Sara Merlin 0 Comments

In print materials that contain ads from other hair accessory brands. In a sidebar on the website for other hair

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Google Shopping Ads Certification 

Joan sells fashion watches online, and she’s had great success with Google Shopping campaigns. Now, she’d like her business to do even better! How can Shopping ads make Joan’s Shopping ads even more profitable?

March 20, 2022 Sara Merlin 0 Comments

With Shopping ads, she can make sure her available product discounts are always the largest. With Shopping ads, she can

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Google Shopping Ads Certification 

Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?

March 20, 2022 Sara Merlin 0 Comments

Target impression share Maximize conversions Target return on ad spend (Target ROAS) Maximize clicks The correct answer is: Maximize clicks

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