What are two ways a marketer can use data insights to better understand campaign performance? (Choose two.) Select All Correct Responses

Include view-through-conversion reporting to understand the full value of the ads shown.
Track users across individual sites and apps visited.
Use the asset report to identify and add more top-performing assets.
Evaluate all paid channels, and distribute investment equally.

The correct answer is:

Include view-through-conversion reporting to understand the full value of the ads shown.
Use the asset report to identify and add more top-performing assets.

Sources: Google Ads Apps Assessment Certification Course

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