What two things are marketers realizing as machine learning becomes more widely used? (Choose two.) Select All Correct Responses

Automated campaigns rely on human guidance and intelligence for success.
Expertise in machine learning and automated systems is more valuable than ever before.
Machine learning is a key component in building relationships with clients.
Automated campaigns outperform humans when it comes to creative work.

The correct answer is:

Automated campaigns rely on human guidance and intelligence for success.
Expertise in machine learning and automated systems is more valuable than ever before.

Sources: Google Ads Apps Assessment Certification Course

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