Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?

• When the bumper ad was skippable.
• When consumers viewed a bumper ad three or more times.
• When the bumper ad was shown on the right frame.
• When the bumper ad showed for 10 seconds

The correct answer is:

• When consumers viewed a bumper ad three or more times.

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Sources: Google Ads Video Certification Course

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