Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?
- When the bumper ad was skippable.
- When consumers viewed a bumper ad three or more times.
- When the bumper ad was shown on the right frame.
- When the bumper ad showed for 10 seconds
The correct answer is:
- When consumers viewed a bumper ad three or more times.
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Sources: Google Ads Video Certification Course
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