Each Similar Audience has its seed list members removed to ensure what?
That ads are shown in competitive positions That only highly-relevant traffic is targeted That ads do not risk double-serving That no user overlaps
Read moreGoogle Ads Search Certification
Clara is an advertising director who has been tasked with optimizing her company’s Google Search campaign. How can Clara use the optimization score to benefit her campaign?
To judge the popularity of her website compared to others To understand the network performance of her website To find
Read moreCarrie owns a gardening store and uses a website to promote all the products she sells. A user saw a Google Search ad for one of her products. What might the user have been doing?
Watching a YouTube video on rose cultivation. Searching for related gardening information. Browsing Carrie’s store website. Reading an e-mail from Carrie’s business.
Read moreCarlton runs an adventure excursion company in South America. He’d like to increase the number of people booking his tours. Which activity will lead potential customers to Carlton’s company through Google Search ads?
Watching an online video about South America. Researching South American holiday destinations online. Looking up passport rules for South America.
Read moreBrian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?
Testing and reporting on the speed of Brian’s websites Key aspects of his accounts, including statistics, settings, and industry trends
Read moreBrenda’s working on improving a Google Search Ad’s quality score so it potentially gets a better ad rank and performs better in the ad auction. What change to Brenda’s ad might improve the Ad Rank?
Incorporating an image to make the ad more enticing. Making the headline bold to potentially improve the eCTR. Using colors
Read moreBob’s electronics company is launching the sale of a new television, UltraView1000. Bob decides to use phrase match in his Search Ads campaign because he wants searches that contain UltraView1000 to show his ad. How else will phrase match benefit Bob’s campaign?
Bob’s ad will show on searches for television features similar to UltraView1000. Bob’s ad will show on searches for UltraView1000
Read moreBob’s electronics company is launching a new television called UltraView1000. Bob decides to use broad match in his Search Ads campaign with the keyword “television.” How will broad match benefit Bob’s campaign?
Bob’s ad will appear if the search terms only contain his brand of television, UtraView1000. Bob’s ad will appear if
Read moreBob’s electronics company has quite a buzz around a new television they’re launching, called UltraView1000. This television is equipped with an accessibility feature that lets voice commands it. Bob decides to use broad match modifier in his Search Ads campaign with the keywords “television,” “accessible,” and “voice.” Which benefit does broad match modifier give Bob’s Search Ads campaign?
Bob’s ad will appear if search terms contain at least one of the keywords or variations of those terms. Bob’s
Read moreBernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy. What value can be recognized by launching a Google Search campaign?
It will bring Bernadette’s website better page rank. Ads from Bernadette’s campaign will appear in traditional media with related content.
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