Bob’s electronics company has quite a buzz around a new television they’re launching, called UltraView1000. This television is equipped with an accessibility feature that lets voice commands it. Bob decides to use broad match modifier in his Search Ads campaign with the keywords “television,” “accessible,” and “voice.” Which benefit does broad match modifier give Bob’s Search Ads campaign?

April 6, 2022March 18, 2022 by Sara Merlin

Bob’s ad will appear if search terms contain at least one of the keywords or variations of those terms.
Bob’s ad will appear if search terms contain at least one of the keywords and words right before or after them.
Bob’s ad will appear if the search terms contain all three of the exact keywords.
Bob’s ad will appear if search terms contain at least all three of the keywords or variations of those terms

The correct answer is:

Bob’s ad will appear if search terms contain at least all three of the keywords or variations of those terms

Sources: Google Ads Search Certification Course

To see all the questions and correct answers of the Google Ads Search Certification Exam, Click Here – Google Ads Search Certification Answers.