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Google Ads Measurement Certification Assessment 

You decide to bulk upload your multiple business locations to Google My Business. Some of the locations in your upload were disapproved. Which two errors can cause this issue? (Choose two.)

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

Missing listing photos Late listing registration Multiple locations in one physical address Too many listing users Incorrect business name The

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Google Ads Measurement Certification Assessment 

You added a conversion tracking tag to a landing page on your business’s website. When analyzing your purchasing data, you find duplicate conversions. What’s causing the duplicates?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

The conversion tracking also including offline conversions. Customers using web browsers that allow cross-site cookies. Customers clicking the ads multiple times before

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Google Ads Measurement Certification Assessment 

WidgetCo wants to increase the total amount of money they make after expenses. They’re unable to change their internal costs. Which factor can WedgetCo lower to drive higher volume and increase the money they make after expenses?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

Customer demand​ Units sold Profit margin Sale price The correct answer is: Sale price CLICK HERE TO DOWNLOAD FULL EXAM

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Google Ads Measurement Certification Assessment 

Why is it difficult, or maybe impossible, to calculate a total increase in brand awareness from a campaign spanning multiple media channels?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

Multiple media channels may use different tools to measure brand lift. Multiple media channels aggregate all your data into a

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Google Ads Measurement Certification Assessment 

Which two statements are true about evaluating your existing ad campaigns? (Choose two.)

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

When a campaign yields positive results, it’s not necessary to investigate metrics with the same vigor as when your campaign

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Google Ads Measurement Certification Assessment 

Which statement is true about time-decay attribution?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

It includes converting and non-converting paths. It gives more credit to the touch-points closest to the conversion. It’s the most advanced model in Google’s

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Google Ads Measurement Certification Assessment 

Which statement describes rules-based attribution?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

It algorithmically evaluates individual customer paths. It includes converting and non-converting paths. It’s the most advanced model in Google’s attribution products. It

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Google Ads Measurement Certification Assessment 

Which statement describes linear attribution?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

It includes converting and non-converting paths. It’s the most advanced model in Google’s attribution products. It algorithmically evaluates individual customer paths. It

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Google Ads Measurement Certification Assessment 

Which method should be used to promote awareness to customers?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

Implicit call-to-actions Ads with generic search terms Displays focused on offers Brand attributes videos The correct answer is: Ads with generic

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Google Ads Measurement Certification Assessment 

Which is an example of a purchase metric that can be tracked?

March 25, 2022April 8, 2022 Sara Merlin 0 Comments

Pages per visit Return on ad spend Brand awareness Upsells The correct answer is: Return on ad spend CLICK HERE

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