Segmentation Is An Important Piece Of Your Inbound Email Marketing Strategy. What Does Segmentation Primarily Help You Do?

• Send the right person the right message at the right time.
• Create active lists for your business.
• Segment contacts who you can’t connect with.
• Segment the different functions of your business to target outreach and communication.

The correct answer is:

• Send the right person the right message at the right time.

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Sources: HubSpot Email Marketing Course

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