SEMrush Role Of Content Certification Exam Answers 2022

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(Click on the questions, to get the correct answers)

Why Do People Link To You?

  •         To make money via what you pay them
  •         To help you make money
  •         Because helping their site users by linking to great content increases those users’ affinity for their business
  •         Because Google ranks sites that link out higher

 What Are Some Of The Ways You Can Filter Links In SEMrush? Choose Three Answers.

  •         Sort them by the price per link
  •         Limit the number of links per domain
  •         Filter our NoFollow/Sponsored/UGC links
  •         Sort them by PageScore

 What Are The Downsides Of Using A Blog To Publish Evergreen Content? Choose Two Answers.

  •         Many pages on a blog are “overhead” pages that Google won’t want to index
  •         Blog platforms show content based on age, not on importance and relevance
  •         Blogs make publishing too easy
  •         Google doesn’t like blogs

 What Are The Most Important Aspects Of Content For SEO? Choose Two Correct Answers.

  •         Addressing user needs
  •         Publishing high quality content
  •         Publishing high volumes of content
  •         Publishing more content than your competitor

 Which Of These Is The Most Important Aspect Of Links To Your Site?

  •         They are inexpensive
  •         They are freely given
  •         They use rich anchor text
  •         They link to money pages on your site

 What Do Our Case Studies About Links As A Ranking Factor Show Us?

  •         If you get links too quickly it can hurt you
  •         You should focus all of your content efforts on data research reports
  •         Links obtained via 301 redirects are not helpful
  •         If links are organically owned it’s OK if you get a lot of them very quickly

How Do We Balance Comprehensive Content With The Desire For Easy To Navigate Websites?

  •         Decide on one or the other, you can’t have both
  •         Prioritize depth of content first, it’s more important
  •         Invest in CX and UX and content depth and breadth so you can give users both
  •         Prioritize UX and CX first, it’s more important

 What Are Some Of The Benefits Of Informational Content? Pick The Three Best Answers.

  •         It can increase your visibility
  •         It can enhance your brand
  •         It can build your reputation
  •         It can increase the number of pages on your site that are a ranking factor

How Can Improving Your EAT Help Your Business? Choose The Three Best Answers.

  •         Get more links to your content
  •         Get more leads as Google uses it as a ranking factor
  •         Improve your conversion rates
  •         Get more shares of your content