You’d like to modify your current bidding strategy to increase the conversion rate of your ads. Match each bidding strategy with its description.
- Allows you to bid based on a target return on ad spend
- Uses advanced machine learning to automatically optimize bids
- Is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget
- Helps you get more conversions by automatically modifying your manual bids already set
- Maximize Conversions Bidding (2)
- Enhanced CPC (4)
- Target ROAS Bidding (1)
- Maximize Click (3)
The correct answer is:
- Maximize Conversions Bidding (2)
- Enhanced CPC (4)
- Target ROAS Bidding (1)
- Maximize Click (3)
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Sources: Google Ads Measurement Certification Assessment Course
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