How can you avoid confusing or frightening your visitors when creating contextual marketing?

• Don’t surprise your visitors with personalization tokens where they don’t expect them.
• Don’t use generic dynamic content – make sure that the information is personal.
• Make your content as friendly as possible.
• Don’t worry about it – over time, internet users will get used to seeing their information.

The correct answer is:

• Don’t surprise your visitors with personalization tokens where they don’t expect them.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

To see all the questions and correct answers of the HubSpot Contextual Marketing Certification Exam, Click Here – HubSpot Contextual Marketing Certification Answers.