Jasmine’s client is interested in adding YouTube to their online marketing strategy. They’d like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones. What would be the ideal first-party data audience solution for this client?

Remarketing via Google Tags Customer Match audience Custom Intent audience Similar Audiences The correct answer is: Similar Audiences CLICK HERE

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Janice’s advertising agency landed a client who’d like to understand how media consumption habits have evolved, prior to spending their budget on YouTube. They’re mobile-focused and would like to know the percentage of YouTube watch-time that takes place on mobile devices. What percentage of YouTube watch-time is on mobile devices?

25% of YouTube watch-time happens on mobile devices. 60% of YouTube watch-time happens on mobile devices. 75% of YouTube watch-time happens on mobile devices. Google does

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Ira’s planning a YouTube campaign for a new bridal shop client looking to attract brides-to-be. He knows that intent audiences give him the best chance at finding the right customers at the right time, but he’s not certain which one will perform best for his client’s needs. Which intent audience solution should he recommend to this particular client?

Life Events Store Visits Targeted Brand Persona Match The correct answer is: Life Events CLICK HERE TO DOWNLOAD FULL EXAM

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