Which of the following is the best way to align a company’s employees around a single purpose?

Defining a culture that encourages employees to focus on fulfilling the company’s purpose
Holding regular training sessions to remind employees what the company’s purpose is and teach them what they need to do to fulfill it
Having a randomly selected employee recite the company’s purpose verbatim at the beginning of every meeting
Adding the company purpose to every employee’s email signature

The correct answer is:

Defining a culture that encourages employees to focus on fulfilling the company’s purpose

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