Which Of The Following Statements Is True When Describing How Retargeting Ads Work?

• Retargeting ads are visible to people who haven’t been on your website yet
• Once a user visits your site, the code drops an anonymous browser cookie
• Once your customer purchases, you can not turn off the retargeting ad
• Retargeting will always drive customers to your site

The correct answer is:

• Once a user visits your site, the code drops an anonymous browser cookie

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Sources: Google Digital Garage Quiz Certification Course

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