Coho Winery wants their ad to display for the keyword “white wines” when a customer’s search query is either “white wines” or “buy wines white.” Which keyword match option should they select?

• Broad match
• Phrase match
• Exact match
• Negative keyword

The correct answer is:

• Broad match

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Bing Ads Accreditation study course

To see all the questions and correct answers of the Bing Ads Accredited Professional Exam, Click Here – Bing Ads Accredited Professional or Microsoft Advertising certification Answers.