In Multi-Channel Funnel Reports, How Are Default Conversions Credited?
- Second to last campaign, search, or ad
- Equal credit along the conversion touchpoints
- Last campaign, search, or ad
- First campaign, search, or ad
The correct answer is:
- Last campaign, search, or ad
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Sources: Google Analytics Individual Qualification Course
To see all the questions and correct answers of the Google Analytics Individual Qualification Exam, Click Here – Google Analytics Certification Answers.