What Would You Put In The Conversion Value Field To Dynamically Capture The Conversion Values Associated With Your Google Ads Tag?

• A built-in Referrer variable that records conversion URLs
• A user-defined variable that records conversion amount
• The median amount users spend according to Analytics
• The projected amount users will spend according to Analytics variable that records conversion URLs

The correct answer is:

• A user-defined variable that records conversion amount

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Sources: Google Tag Manager Fundamentals Certification Course

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