True or false? At some point in the sales process, you must demo the HubSpot software.

True — the prospect is going to be purchasing a HubSpot license, so they should see what they are getting for their money.
True — the prospect needs to see all the HubSpot tools so they can pick and choose which ones they’d like you to focus on in your services retainer.
False — showing prospects the HubSpot software might derail the conversations to revolve around budget.
False — it’s generally a good idea, but not always. The prospect is ultimately buying your services and your ability to deliver.

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