How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management across networks, leveraging machine learning?

March 20, 2022 Sara Merlin 0 Comments

Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent.
Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction.
The customer journey has become more direct, so setting bids should be based on general user behavior.
Cross-referencing data with context to establish intent and set the appropriate bid is a simple and direct task.

The correct answer is:

Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction.

Sources: Google Shopping Ads Certification Course

To see all the questions and correct answers of the Google Shopping Ads Certification Exam, Click Here – Google Shopping Ads Certification Answers.