Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison think about her customer’s journey before they actually arrive at her store. Which type of strategy is Madison’s marketing director suggesting to help her drive sales at her physical location?

  • Search optimization
  • Website-to-email
  • Lead manipulation
  • Online-to-offline

The correct answer is:

  • Online-to-offline

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click HereGoogle Ads Measurement Certification Assessment Answers

Leave a Reply

Your email address will not be published. Required fields are marked *