To assist advertisers using YouTube, Google created a set of recommendations based on successful campaigns, known as the ABCDs. Match each recommendation with its meaning.
- Be clear on what the audience should do.
- Open YouTube ads with impact.
- Tap into emotion, audio, and pacing.
- Brand naturally and with purpose.
- Direct (1)
- Connect (3)
- Attract (2)
- Brand (4)
The correct answer is:
- Direct (1)
- Connect (3)
- Attract (2)
- Brand (4)
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Sources: Google Ads Video Certification Course
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