In evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The Top 3 Ways to Improve Your Marketing” as being a top-performing post. Sam wants to add contextual marketing to show different ‘ways to improve your marketing’ to different blog readers based on their lifecycle stage. Is this a good approach?

June 14, 2022 by Emilia Clarke

“Yes. There are all different lifecycle stages reading the blog, so we can maximize our readership.”
“Yes. We can change the content for our blog readers, but need to determine if lifecycle stage is the best segment.”
“No. We cannot change the blog content because it is confusing to RSS readers.”
“No. Search engines would only see the same content as the lead lifecycle stage.”

The correct answer is:

“No. We cannot change the blog content because it is confusing to RSS readers.”

To see all the questions and correct answers of the HubSpot Contextual Marketing Certification Exam, Click Here – HubSpot Contextual Marketing Certification Answers.